The most valuable career move I've made was committing to a thesis early and saying it in public before it was consensus

The most valuable career move I've made was committing to a thesis early and saying it in public before it was consensus.

Distribution beats product in commoditized markets. I've believed this since my consulting years. I said it when people disagreed. I kept saying it.

Now I watch the same companies I watched then arrive at the same conclusion, years later, after paying for the lesson.

The uncomfortable truth about having a point of view: if nobody pushes back, you're not early. You're late.